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Social Media Marketing Course

(Professional Certification)

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[price:SP_SMM-std] [price:SP_SMM-std/30]

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Enrollment Deadline Mar 6th

Develop true expertise and learn every aspect of Social Media Marketing across 10 modules of interactive content such as Facebook, LinkedIn, Snapchat, YouTube and Instagram. Gain relevant and deep knowledge of social strategy, research and content from industry skills experts.

All courses have a Free AI Short Course worth [price:TRACK_AIFDM-std].

Why DMI?

  • Globally recognised certification
  • Join 300k+ members worldwide
  • Payment Plans Available

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14 days guarantee

Become a certified social media marketing specialist

Join over 300,000 membersaround the world, working for some of the worlds top companies using DMI to keep their careers and skills relevant. 79% of our members have been promoted upon completion of one of our courses and 65% have got a salary increase. Get certified with the DMI SPECIALIST digital marketing certification and become a professional digital marketer.

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Get world class, specialist knowledge and insight.

Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat.

With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere.

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What’s the latest?

  • 10 modules - updated syllabus, videos, interactive content, and walkthroughs
  • New practical toolkits - for just-in-time learning and upskilling
  • New content formats: embedded tools, text articles and quizzes
  • Live sessions with an instructor covering the latest updates to tools and platforms
  • More emphases on practical skills, deeper specialist knowledge, and B2B examples
  • Many more bite-sized walkthroughs covering more topics and more social apps
  • Improved videos with animated explainers
  • Plus much, much more

Program learning outcomes and content

WHAT WILL I LEARN?

Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you'll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We've added 8 new soft skill lessons to give you the most industry ready certification available, anywhere.

Social Research

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Social Content

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Facebook, Instagram and Pinterest

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Twitter

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Linkedin

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YouTube & Social Video

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Social Apps

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Social Commerce and Affiliate Marketing

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Social Customer Service

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Social Strategy

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Social Research

Module Info & Overview

Just who are your audience? What do they do, think, feel, eat, love, hate and ‘like’? And what do they think about you? Knowledge is power. And both knowledge and power are fascinating.

This module gives you the research techniques to know your audience, and cultural and industry trends. Every day the very people you want to reach throw up gigantic amounts of data. Without the right tools and thinking, it’s a critical mass of meaningless banality. With the right tools and thinking, you have insight deep into hearts and souls.

Delve into these tools and put them to use, including the new Google Analytics 4 platform.

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    What's Included

    Free AI Short Course Worth [price:TRACK_AIFDM-std].

    This course is designed to equip marketers with the tools needed to stay ahead in a rapidly evolving digital landscape. The program combines practical sessions with real-world examples, focusing on how AI can revolutionize digital marketing strategies. Participants will gain hands-on experience with AI technologies, learn to analyze data-driven insights, and understand how to ethically apply AI in digital marketing campaigns.

    • Understanding AI in Digital Marketing: Grasp the fundamentals of AI and how it's transforming digital marketing strategies.

    • Hands-On Experience with AI Tools: Gain practical skills in using AI tools for data analysis, content creation, and customer engagement.

    • Data-Driven Decision Making: Learn to interpret and utilize AI-generated insights for informed marketing decisions.

    • Personalization and Targeting Techniques: Explore AI's role in creating personalized customer experiences and targeted marketing campaigns.

    • AI in Social Media and SEO: Understand the application of AI in optimizing social media strategies and search engine optimization.

    • Ethical Use of AI in Marketing: Address ethical considerations and best practices in deploying AI technologies.

    • Measuring AI Effectiveness: Learn methods for evaluating the impact and ROI of AI-driven marketing initiatives.

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    Pricing

    Become a Social Media Marketing Specialist

    Boost your credibility and advance your knowledge, role and career. Enjoy instant access to your course once you enroll.

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    14 days guarantee

    Join 300k DMI members from companies like these.

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    Advanced Course

    Ready to take your digital marketing skills to the next level? Immerse yourself in our range of advanced courses, each designed to empower you with the knowledge and skills to excel in the dynamic landscape of digital marketing. Ready to compare and discover your perfect fit?

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    View our advance course offerings to find the right path for your success.

    What's included?

    WE GET YOU IN THE GAME AND KEEP YOU THERE

    Sign up for our digital marketing courses and you become a Power Member who is joining thousands of alumni who are already playing the digital game and becoming a certified marketing professional. Access resources, insights, digital smarts and real opportunities. You don’t just do a course, you get what you need to build a career.

    6 months FREE with all courses.

    White-hot course content

    Get the latest up to date courseware via our learning experience platform.

    Globally recognised Certification

    A globally recognised digital marketing certification to move you & your career forward.

    Maintain your Status and Skills year-on-year

    Continuous professional development guaranteed, keeping you in the game.

    Toolkits & Premium Content

    The latest content and toolkits to always keep you in the game.

    Vibrant connected community

    Connect and join over 300k global members in the DMI Network.

    Test your skills diagnostic

    Benchmark your skills against your professional competition and stay top of your game.

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    Globally Recognised Digital Marketing Certification

    Over 300,000+ Members
    Globally Trust DMI to progress their career

    79%

    of DMI graduates say the course helped them get a promotion.

    65%

    say certification was a reason for their salary increase

    38%

    got a new role in digital marketing or changed their career path

    Our members work for some of the biggest companies globally

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    What our students say

    I was plugging away in a job I hated… DMI allowed me to completely shift gears and try something new.

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    THE DMI STUDENT SUPPORT TEAM

    With a support team on hand to help you learn with us, we ensure that you are not alone during your online learning.

    Instructors with Industry Experience
    Our instructors are dedicated, knowledgeable and best of all, have up to date digital industry experience.


    Support Team

    Whatever it is, we’ve got it covered. The team is right there when you need them.

    YOUR QUESTIONS ANSWERED.
    AND THEN SOME

    Everything you need to know about acquiring digital superpowers, connecting with the hive mind of digital talent via the Membership portal, building a titanium career with lasting Accreditation, how to take over the universe and more.

    How long is the social media marketing course?

    This course consists of approximately 25-hours of course content. You have up to 24 weeks to complete the course, during which time you can access your course content wherever and whenever you want. Average completion time is between 8-10 weeks.

    How is the social media marketing assessed?

    The Specialist Certificate in Social Media Marketing is assessed by one two hour exam. Candidates need to achieve a minimum of 60% to pass the exam. Your examination fee is included in the course price but subsequent re-sits due to failed attempts will incur a fee of approximately €75 or local currency equivalent payable directly to Pearson Vue when you book your repeat attempt.

    Does the course have payment plans?

    DMI provides a range of payment options to suit everyone. The course fee can either be paid in full or spread over manageable instalments.

    Where will my qualification be recognized?

    Our digital marketing certifications are recognized globally. We offer online digital skills training courses in over 135 countries. On completion of this course, you become a certified digital marketing specialist. This allows you to take your Digital Marketing Institute qualification with you, no matter where your exciting career may take you.

    What will my learning outcomes be?

    Get world class, specialist knowledge and insight. Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere.

    Where does the social media marketing course fit in the grading system?

    Professional Diploma in Digital Marketing - Social Media Marketing is equivalent to a level 5 in the UK grading system.

    When can I enroll in the social media marketing course?

    Enrollment Dates commence from the first of every month, however we offer instant course access to get started right away. For example if you purchase your course on the 22nd of December 2023, your enrol date would be January 1st 2024 or February 1st if you wish.

    How will I learn whilst doing social media marketing course?

    Our courses are self-directed and delivered online via our cutting edge platform MyDMI. Each course also comes with interactive content via live webinars, community forums, tutor support and more.

    Stay relevant.
    Stay connected to opportunities.
    Get in the game - and stay ahead.

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